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Michael Litman

All the cool stuff I find on the web

Filed under: cool

Stop-motion walk across America in 2 minutes

"Here’s a really astonishing stop-motion video of a guy walking across America. Peter Cote, director Sam Griffith, and the Conscious Minds Productions crew approached Levis jeans for sponsorship and products to use during the shoot. The trip began June 17 in New York and ended July 1 in San Francisco. For the actual photography, the crew used a Canon 5D. You can read more about how they shot the project at Planet 5D."

And here's the behind the scenes:

via petapixel.com

The story behind the story of Google Chrome's new video/TV spots

Great video and story of the making of new Google Chrome spots from BBH. Ben Malbon opens the video and you can find more on the BBH blog. (Linked above) These guys are on fire right now and deserve to be. We live in an age where it's harder and harder for brands to tell their own stories; social media, word of mouth, consumer influence have taken over. So if you are going to create something as traditional as a TV spot, best to make it so wonderful that people not only want to hear the story, they want to know the story behind the story.

via edwardboches.posterous.com

Brilliant McDonalds Ad: Your free coffee is ready

via calebgardner.posterous.com

This is rather lovely. A genuine stand out piece of advertising from McDonalds. Compelling enough to make you want to stick around to the end to see what happens. A steam machine was built to fit inside a bus shelter and the free coffee message is only readable when the steam machine is activated by the end user. Very cool.

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