3 Mar 2010

Snap judgements about social sites in tag format

We all have our own opinions of social sites like Facebook and Twitter, but how can you tell if you're in the majority? Here's one way I decided to try and find out.

Brand Tags, created by digital innovator Noah Brier, asks visitors to look at a company's logo, then type in the first word that comes to mind. Below, you'll find the results for some of the Web's most popular social resources. The larger the word, the more often it was used to describe that site.

Facebook

      Twitter

Digg

       Wikipedia

LinkedIn

      YouTube

So what do you think? Pretty fair summaries? Or does it seem like these sites have some brand image work to do?

David Griner is a social media strategist for Luckie and Company and contributing editor for Adweek’s blog, AdFreak.com. You can reach him by e-mail or on Twitter.